Career Key

Author: Career Key's President and CEO, Juliet Wehr Jones, GCDF, J.D.

Thursday, August 12, 2010

Career Choices in an Uncertain Economy: Placing Your Bets

Job Outlook for...
High Skilled Careers? Good. 
Low-Skilled Careers? Good.
Middle-Skilled Careers? Not so good.

If you look at job boards and reports from economists and the U.S. Labor Department (read this interesting Wall Street Journal article last week about employers who can't fill jobs), it looks like you find the best job outlook in careers at either end of the skills spectrum: highly specialized, high-skilled jobs or low-skilled jobs.

If you’re concerned about ending up in the “middle-skilled” group now suffering the worst unemployment (a situation likely to continue into the near future), several articles at our website can help you make your next career decision.

Knowing Yourself

Include what you learn from these activities, along with your Career Key test results, to help narrow down your options as part of the 4 step ACIP decision making process.

Considering Further Education & Training
If you’re weighing your options for a college major, going back to school or taking on an expensive post-secondary training program, start by planning out what you want to gain from it.

Some may object this approach as dreaded “careerism” or too much focus too soon, but no one says this path can’t be fun and exploratory. Even a narrowly tracked engineering degree will allow for some broader classes like literature and writing, which you should take anyway to learn needed Foundation Skills.

No one says you have to have your one future job title picked out when you enroll, but you need to know why you’re studying what you’re studying.

See our recommendations on how to Choose a College Major or Training Program, including some food for thought on choosing a program in the Liberal Arts, Humanities & General Studies.

While you don’t have to choose between becoming a research microbiologist or a Quickie Mart attendant via your next career move, the jobs data clearly shows that a lack of specialization and focus - regardless of skill level - will lead to a lack of opportunity now and in the foreseeable future.  That's a sure bet. 

Tuesday, July 13, 2010

Exploring Other Career Development Theories in addition to Holland's Theory of Career Choice

Understanding and using John Holland's Theory of Career Choice is a highly recommended part of one's career planning. It is the most popular and researched career theory used by professional career counselors - and The Career Key test is a scientifically valid measure of Holland's 6 personality types to help you match your personality with occupations and educational programs.

But there is more than one road to your destination.  You should explore other theories and approaches in addition to Holland's Theory. In fact, you would be making a mistake to rely on just one theory or one scientifically valid assessment in your career planning. Theories and resources recommended below involve prominent, well-respected academics in the field of career guidance and counseling.

For professional help in applying Holland's Theory or any of these career approaches, seek out a professional career counselor or Global Career Development Facilitator (GCDF) established by the National Career Development Association and certified by the Center for Credentialing and Education.

I personally recommend these additional ways of looking at careers and related scientifically valid assessments (if any) or informal self-exploration activities (in alphabetical order):
You can then return to The Career Key's "High Quality Decisions" article to put this information together with your Career Key test results in a proven process to making a high-quality career or education decision.

As we pointed out in our article "Learn More About Yourself", you need to know as much as you can about your "unique qualities" to choose a career path that will fit you best. Doing the activities on The Career Key website and looking into the resources above will help do just that - and help you make a career decision you won't regret.

Monday, June 21, 2010

Choose a Career Using Your Motivated Skills

Bernard and Jean Haldane pioneered a powerful new approach to career planning (see the remembrance blog post last week). We will remember their important contribution.


Their basic method was to help people identify the skills that they enjoy using -- a “motivated skills” analysis. Then, with this knowledge, choose a career that uses these skills.


Many of their ideas were popularized in Richard Bolles' What Color is Your Parachute. My experience in using it was very positive.


I first came across it in Bernard’s book How to Make a Habit of Success (1981). A review of this book on Amazon.com describes its promise and limitations,

"This book was a Godsend for me in my search for my new career. It showed me how to identify the things in my past that were the building blocks of a long, successful and enjoyable career. It works best for methodical people who follow its instructions in detail. The results are well worth the effort. I have given copies to all of my children and many of my friends."

You can learn how to do this analysis in our article, Identify Your Skills (see the second page). Being “methodical” is important. Study this article carefully.


Many find it hard to recognize their personal achievements, to analyze and articulate the skills involved, and to relate the results to their careers.


Ideally, you want to work with an analytical person trained in this process or to attend one of the workshops offered by the Center for Dependable Strengths. [Note: “Motivated Skills” now called "Dependable Strengths" -- in deference to cultures that might find the former confusing or objectionable.]


For more resources, Amazon.com has a bibliography of Bernard and Jean Haldane’s work.

Monday, June 14, 2010

Remembering Career Development Pioneer Jean Haldane, 1926 - 2010

We would like to take a moment to remember the career development pioneer Jean Haldane, who passed away on May 15.  Dr. Lawrence K. Jones, The Career Key's author, was acquainted with both Jean and her late husband Dr. Bernard Haldane, having used their work in his undergraduate teaching and continuing to recommend it today.

I took the liberty of copying the Puget Sound Career Development Association announcement below, with their links to her Seattle Times obituary and the Center for Dependable Strengths.

If you are not familiar with the Haldanes' work or Dependable Strengths, I strongly encourage you to visit the Center's website, take part in Dependable Strengths workshops, and read related books. One in particular I can recommend by Dr. Haldane: Career Satisfaction and Success: A Guide to Job and Personal Freedom.  Dr. Jerald R. Forster recently published an excellent book adapting some of the Haldanes' work called Articulating Strengths Together (AST): An Interactive Process to Enhance Positivity.

Jean Haldane
1926 to 2010


Jean Haldane, the beloved wife of Bernard Haldane, died on May 15 — four years after suffering a stroke. Jean had been a partner with Bernard in all his work from the time they married in 1965. Jean was much loved and respected by all who knew her. Below is a link to the Seattle Times obituary where you also have an opportunity to write about your memories of Jean.

A memorial service honoring Jean's life will be held Saturday, June 19, 11 a.m. at St. Stephen's Episcopal Church located at 4805 N.E. 45th St., Seattle, WA 98105. In lieu of flowers, please make donations to St. Stephen's Episcopal Church or to the Center for Dependable Strengths, c/o Highline Community College, P.O. Box 98000, MS 99-85, Des Moines, WA 98198-9800.

http://www.legacy.com/obituaries/seattletimes/obituary.aspx?n=jean-haldane&pid=143327361
Seattle Times
obituary. At the top of Jean’s photo, click on “Visit Guest Book" to share your remembrances.

http://www.dependablestrengths.org/news/sp06/resources/forster.htm
A description by Jerald Forster regarding a major training session that Jean would have had a key role at, but could not attend because she suffered a stroke in 2006.

http://www.dependablestrengths.org/originator.htm
A summary of Bernard and Jean Haldane’s work together.

http://www.lib.washington.edu/speciaLcoll/findaids/docs/papersrecords/HaldaneBernard5428.xml
A listing of the entire collection of the work of Bernard and Jean at the University of Washington.

Summertime at The Career Key

Finally, the sun has arrived here in the Pacific Northwest and it stays light until 10 p.m. (See Mt. Adams, 12,000 ft at left - seen across the apple orchards of Hood River, Oregon) And in accordance with Murphy's Law, I've been swamped with major Career Key projects - trumping my best blogging & tweeting intentions.

As you might guess, The Career Key websites are heavily used by secondary schools, colleges and universities.  So the summer is really the best time for us to do major updates to the content on our websites including our eBooks and website articles. 

Even so - we did get some major new content out in the last 6 months (in addition to updating the careers displayed in The Career Key test itself):
New eBooks:
  • The Education Key: Choosing the Right College Major, Training or Instructional Program
I'm also working with a large community college to organize all their majors and programs according to Holland personality type and Career Key work group.  If you're with an institution that would be interested in matching students' Holland personality type to your school's programs, please contact me at julietjones at careerkey.org. 

So I'll be posting a little less than usual while we focus on these summer projects and updating our website. But we're still here....

Tuesday, May 25, 2010

Can’t Decide on a Career or Education Program? Get Career Planning Momentum in 20 Minutes

Try sitting down with your favorite beverage and taking 20 minutes to ask yourself, “What are my career planning goals and how do I achieve them?” If you are spending at least 20 minutes to surf your smart phone's app store, then you have time to spend on this activity.

A new job? A new career path? Direction in school?  If you have trouble defining what your career planning goals are, write or type out what is causing you to think about career planning:
  1.  “I don’t like my job.What I don't like about it: _________”
  2. “I’m not sure what to do after high school/college/grad school...”
  3.  “I’m not making enough money in my current work. I need a better paying job.”
  4. “My last child is going to school next year and I need to reenter the workforce.”
  5. “I just got diagnosed with a chronic illness and I can’t do my old job anymore.”
  6. “I’m unemployed and no matter what I do, I can’t seem to find another job.”
If you’re making a lot of negative statements, try rewording them into positive, more forward looking statements.  Like (in the same order as above),
  1. I want to find a job where I enjoy going to work.
  2. I want to study in an education program that leads to a successful career choice, one where I’ll enjoy the work and make enough money to pay off my student loans.
  3. I want a job (or career path) where I can make enough money to comfortably support my family.
  4. I want to start (or restart) a satisfying career path that will allow me to spend time with my family but satisfy my need for meaningful work and income to help pay our family’s bills.
  5. I want to start a new career using my unique talents, skills, and abilities.
  6. I want to find a new job that pay my bills right now and that will support me while I prepare for a new career in a growing career field.
Do a real “brain dump.” Don’t try to be short or fixate on finding the exact right words; just write out your thoughts and concerns about your situation.

To get some momentum, make a few short-term self-assessment goals (ones you can do today or tomorrow) related to the statements you just made. For example:
  • Read the article “Identify Your Skills” and make a list of skills, especially your “motivated” skills - ones you enjoy using and are good at.
  • Read about Holland’s Theory of Career Choice and think about how it applies to your current work or school studies. What future choices will you be making and how can you apply Holland’s Theory to them? 
  • Do one other activity from “Learn More About Yourself.
Hopefully after doing these activities you'll feel you've gathered information that will help you reach your career planning goals - and gained some momentum for decision-making. Don't be surprised if you spend longer than 20 minutes working on this - in fact, I was hoping to trick you into investing more time than you thought. The point is that it doesn't take much time to make real progress.

My next post will be about gathering information about your career options. What other information do I need to make good decisions?

Monday, May 10, 2010

Thank You to My Mom (and Moms everywhere) for Their Career Choices

This Mother’s Day I’d like to focus on my Mom’s career choices and to thank her for all the work it took to make them.

I love this photo of my mom, Jeanine Wehr Jones, who (in my admittedly biased view) looks like a movie star with her smile, blonde hair and big sunglasses. In 1966 when this photo was taken, she taught English in Turkey as part of a Peace-Corps type of program. She was taking her students on a hike, sharing with them her interest in nature - just as she later shared it with my brother and me.

During teachers’ orientation, she met a fellow new college grad and my father, Dr. Lawrence K. Jones, The Career Key’s author. A couple of weeks later, he proposed to her on the boat from New York City to Turkey. More about his story at The Career Key website.

After getting married and returning to the United States, Mom worked as an elementary school teacher in Philadelphia where my father was in graduate school. Later, she would follow him to Missouri and finally Raleigh, North Carolina where she stayed at home to raise my brother and me for a few years.

When I was in middle school, my mom went back to school to get a master’s degree in library science, commuting a long distance in the pre-Internet days before online degrees and distance learning. At the same time, she helped care for her mother and raise her own family.

From graduation with honors until her retirement, she worked in the media center for an “alternative” high school. My mother’s Brooklyn, NY style humor was a hit with disadvantaged kids who didn’t know what to make of it. She told one streetwise kid to press his “whisper button” on his shoulder. He looked at his shoulder and then at her, puzzled. Then he laughed and was quieter. Her love of information and research led her to library science, but in the end she spent more time disciplining teenagers than she would have liked. She tries to make light of that job’s challenges, but it was stressful.

Later, Mom supported my father’s efforts back in 1997 to create The Career Key website; she was and still is an integral part of making Career Key successful. Her feedback, suggestions, and research skills continue to help it grow.

My mom’s first step in a series of career paths began in the 1960s but her story is just as relevant to today’s mothers. Caregiving aging parents and raising children, while working to earn a living to support the family is very much a current story. Many mothers (and more fathers) juggle all these balls and some even more.

Thank you, Mom for setting a good example for how a mother can successfully handle the career journey while helping to improve the lives of her children. For helping young people through teaching and education, while doing all the hard and often tedious work it takes to keep a household functional.  Hopefully I can do as well for my son and family. Happy mother’s day!