Career Key Career Test Overview Video

Career Key's YouTube channel now features a video overview of The Career Key career test. Take two and a half minutes to watch if you'd like to learn more about our valid career test or you are a new user who wants to get the most out of the experience:

If you are a Career Key career test group discount customer, feel free to share the link with your test takers as a quick introduction.

I plan on adding to our Career Key Demos and Tutorials video playlist so feel free to suggest more ideas...

Improve Self-Esteem Skills & Self-Management: Job Skills Part 5

Learning how to identify and improve your beliefs, handle setbacks, and show responsibility are Foundation Skills for the 21st Century.  In Part 5 of this 6 part Improving Job Skills series, we look at personal qualities, like self-esteem, self-management and responsibility.  We'll recommend ways to strengthen yours. First, visit the Career Key website article on Foundation Skills for a quick overview and free download of the 17 Foundation Skills.

Foundation skills related to Personal Qualities:

Self-Esteem

• Understand how beliefs affect how a person feels and acts;
• "Listen" to and identify irrational or harmful beliefs you may have;
• Understand how to change these negative beliefs when they occur.

Self-Management

• Assess your knowledge and skills accurately;
• Set specific, realistic goals;
• Monitor progress toward your goal.

Practice self-management skills by using the ACIP decision making process at the Career Key website to choose or change careers - or use it for any important life decision you are facing.

Responsibility

• Work hard to reach goals, even if task is unpleasant;
• Do quality work;
• Display high standard of attendance, honesty, energy, and optimism.

This may seem obvious, but we all have encountered people in school or at work who show a lack of responsibility.  Think critically about your own work or efforts - do you care about what you do? How you treat others? Are there personal standards you could improve?  Everybody wants others to think they are responsible, but the real person who's important in this is you.

Recommended Activities

Because there is so much to say about self-esteem skills, I'm primarily focusing these recommended activities on that job skill in this blog post.

Self-Esteem Skills
Low self-esteem can have several negative impacts - you are less likely to choose an occupation that fits your abilities and your work-performance will suffer.  Low self-esteem also affects your relationships with others and your health.

Your beliefs control how you feel.  As William Shakespeare said, "There is nothing either good or bad by thinking makes it so."  This simple but powerful idea explains why your self-esteem is positive or negative. So understanding your beliefs and being able to change them is critical to improving your self-esteem skills, enabling you to handle the inevitable setbacks and difficulties of working.

• Think of a time when you have had a setback or disappointment at work or in school. Apply this A-B-C approach to it:
• A: What was the Activating event? What started the experience?
• B: What Beliefs did you have about it?
• C: What were the Consequences of your belief about what happened? How did you feel about it?
• Example: Sam, a second-year social studies teacher, is trying a new way to teach students about the U.S. Constitution. When he tries it out, the students find it confusing and frustrating.  Instead of thinking, "Why can't I do things right? Why didn't I see this wasn't going to work? What a waste of time!," Sam thinks, "I'm disappointed, but I will learn from this and try something different next time."
• A: Sam tried a new learning activity that confused and frustrated his students.
• B: He believed, "It will go better next time. It's not the end of the world."
• C: He felt disappointed but was willing to try something different another time.
• Think of a setback or disappointment that you feel you did not handle well (It may be the same one you chose above).  Learn and practice these skills:
• Understand how your beliefs affected how you felt and acted. 
• Listen to what you said about yourself to identify irrational or harmful beliefs you may have.
• Understand how to avoid these negative beliefs and substitute positive ones.
• Keep a "Thought Log" by writing 3 columns on a piece of paper: A: Activating Event, B: Beliefs, C: Consequences: Feelings and Behavior. The next time you have an emotional event or encounter a disappointment, evaluate what happened using this Thought Log.

Learn to look for and avoid these common irrational and harmful beliefs that cause low self-esteem:

1. I am a bad, unloveable person if someone rejects me.
2. I am a bad or worthless person when I act weakly or stupidly.
3. I must be approved or accepted by people I find important!
4. I can't stand really bad things or very difficult people.
5. I must do well in everything I do or it is terrible.

(from A. Ellis, 1992, in L.K. Jones, Encyclopedia of Career Change and Work Issues, pp. 242-246, The Oryx Press.)

You may also find this article on "catastrophizing" helpful.

Bottom Line: Having positive, realistic beliefs about life is the key to success. By believing in yourself and your ability to improve, learning from your mistakes and "bouncing back" from disappointment you show self-esteem skills. You will be successful.

Previous posts in this series:
Part 1: Getting Started with Job Skills: 3 Reasons to be Optimistic
Part 2: Improving (Not So) Basic Skills
Part 3: Thinking Skills
Part 4: People Skills

Next week - the final wrap up with "Identifying Your Motivated Skills: Skills You Enjoy Using the Most."

People Skills: Improving Job Skills Series Part 4

People skills are required in all 21st Century jobs - a big part of the Foundation Job Skills. Whether you work from home, in an office, or out in the field, you come into contact with all kinds of people: customers, co-workers, and supervisors.  Many people you work with look different from you, have different life experiences, and different education levels. You'll need to work with them to help your team, your employer, and your customers be successful. Free agents, people who have marketable skills, master and excel at people skills.

This blog post will help you get started with improving these skills. If you haven't already, start with Part 1 in this improving job skills series: 3 Reasons to be Optimistic and Get Started.  Below, I'll describe the different people skills and then suggest activities to improve each.

There are 5 types of people skills:

• Social skills, 
• Negotiation skills, 
• Leadership skills, 
• Teamwork skills, and 
• Skills handling cultural diversity.

To see descriptions of these skills, visit the People Skills section of the Foundation Skills article on the Career Key website, or download the Foundation Job Skills handout. 


Below are activities to improve your people skills that you can tailor to your career interests.  

Social Skills

• Teaching requires well-developed social skills. Teachers must challenge students to think critically and express themselves.  At the same time, they must be sensitive to students' needs and encourage them.  Find a topic interesting to you and an opportunity to teach others.  Friends, family, community organizations, business networking groups all offer these opportunities.
• Choose a volunteer activity that requires you to work with a child or adult who needs help. This will require you to show understanding, friendliness and respect for the feelings of others. You'll also need to take interest in what people say and do and why they think and act as they do.  It may be visiting a church member in the hospital, a Boys and Girls club mentorship opportunity, or an outreach activity with a local service organization like the YMCA, Lions or Rotary International.

Negotiation Skills

• Get real practice negotiating and resolving conflicts by volunteering for a local conflict resolution, peer mediation (some schools offer it), or mediation program. Often, mediation is used to help people resolve minor legal disputes so if you are near a courthouse, contact them to see if they have any mediation programs who need volunteers.  Most of the time, you do not need to be a lawyer to serve as a mediator for these programs but you will be given training, sometimes free or at low-cost.
• Think of a conflict at home, in school, or at work that you feel you did not handle well. Mentally re-create the incident, writing down what happened and think of reasons why it was not resolved satisfactorily.  What goals did you share with the other people involved. If you had the same conflict today, how would you handle it differently to feel better about the outcome?

Leadership Skills

• Take part in an activity that interests you that requires you to look beyond the work you do yourself, where you consider how well everyone and everything is working. For example, volunteer with an organization that needs help expanding and improving its services with current resources. Neighborhood cleanup, community event organizers, and environmental organizations are good examples.  They always need people to help and ideas for reaching out to the community.  They offer ways for you to justify ideas, persuade others to adopt them, and to implement them - leadership!

Teamwork Skills
For activities to improve teamwork skills, read my previous post "6 Critical Teamwork Job Skills and How to Develop Them."

Cultural Diversity Skills

• With a partner, play a word association game with the terms below.  Choose one term from the list below.  For one minute, you and your partner(s) write down all the terms from this list that you associate with the term you chose and anything and everything that comes to your mind when you think of that term.

Asian American      male                unemployed person

African American   female             employed person

Hispanic                 rich person       nonprofessional 

Caucasian               poor person     professional

Native American    middle-class     elderly person

disabled person      homosexual      fire fighter

lawyer                    doctor               nurse

teacher                    engineer          college graduate

In doing this activity, you identified your stereotypes, the beliefs you have about classes or groups of people.  These beliefs can be positive or negative. Everyone has them. Unfortunately they often mislead us and can be harmful.  For example, not that long ago, people believe that occupations like airplane pilot, scientist, and police officer could only be done by men. Today, we know these were untrue but these stereotypes kept women out of these jobs for a long time. Are there any careers you are not considering because of stereotypes? People still view nursing and some other health care occupations with lingering stereotypes.

Stereotypes and assumptions about racial groups are also harmful. Be aware of your own stereotypes about people and how they can mislead you.  You can avoid letting your stereotypes harm others or your relationships with them.

• Read a magazine or online media source for another culture or ethnic group. Write about what you felt about what you read or saw.  You can also try this with political media - if you watch MSNBC or read the Huffington Post, try reading Fox News or reading a more conservative news source. (and vice versa!) 
• Start a conversation with someone different than you, like someone from the list in the first activity. You can do this on the bus, at a social gathering, or at work. Later write down what interesting things you discovered about this person and whether what you discovered agreed or disagreed with what you thought about the person before your conversation.

See how the careers that interest you require people skills by conducting informational interviews; ask people what skills are most important in their work. That will help you build skills around a specific career path. These articles will also help you gather career information:
Learn About Occupations
Learn More about the Jobs that Interest Me
Identify Your Skills

Activities in our most popular e-book, "What Job is Best for Me?" also helps you focus your career development efforts with skills.

Previous posts in this series:
Part 1: Getting Started with Job Skills: 3 Reasons to be Optimistic
Part 2: Improving (Not So) Basic Skills
Part 3: Thinking Skills: Improving Job Skills

Next week: Part 5: Improving Personal Qualities - Yes, it is possible...

Improving Job Skills Part 3: Thinking Skills

Example: Solving a workplace safety problem...

Thinking Job Skills include creative thinking, problem-solving skills, decision making skills, and visualization. In this part 3 of 6 blog series, we'll explore ways to improve these skills, the second group of Foundation Job Skills found at the Career Key website.

Avoid any occupation or job that simply requires following instructions and little training; employees in those kinds of jobs can be easily replaced.  To see examples of these types of jobs, see O*NET's Job Zone 1 (little to no preparation needed) and some listed in Job Zone 2 (some preparation needed).

When you use thinking skills, you are more valuable as an employee. When you recognize and define problems, invent solutions, and think of better ways to do something, you are marketable.  You'll be a more powerful "free agent"; learn more about how to adopt a "Free Agent Outlook on Work."

Thinking Skills are the second group of Foundation Skills, skills all jobs require in the 21st Century. They are:

Creative Thinking

• Use imagination freely;
• Combining information in new ways;
• Make connections between ideas that seem unrelated.

Problem-Solving

• Recognize problem and identify why it is a problem;
• Create and implement a solution;
• See how well the solution works and revise if needed.

Decision Making Skills

• Identify goals;
• Generate alternatives and gather information about them;
• Choose the best alternative;
• Plan how to carry out your choice.

    See this skill applied to how to make a career decision.

Visualization

• See a building or object by looking at a blueprint, drawing or sketch;
• Imagine how a system works by looking at a schematic drawing.

Activities to Strengthen Thinking Skills

These will help you get started; if you are working on choosing a career or changing careers, think about how these skills are used in the career options that interest you.

Creative Thinking

• Keep a weekly journal of creative ideas. Record each week any problems you notice in an environment like school,  church, an organization you volunteer for, or at work. Are there any processes that don't work very well? Create a solution to the problem.  At the end of a couple of months, go back and read your journal, identifying problems you would like to work on.  Create solutions and present them to a class or to people you work with.  What are the strengths and weaknesses of your solutions?
• Create a new business idea based on your interests and knowledge. How would you market it? What are the strengths and weaknesses of your business idea? (product, service, etc.)  Present your ideas to friends or a class for their feedback. Create a marketing hook, ad or catch phrase for your idea.  Maybe being self-employed is for you?

Problem-Solving

• Identify a problem using the activity in bullet #1 above under Creating Thinking. Research the problem, gathering as much information as you can. Do you know what the problem really is? List everything you know about it - maybe you know more than you think. Contact people who know something about the problem.  Gather and organize all your information before taking action.
• Choose a complex problem and make a problem-solving action plan. Breaking down a complex problem into smaller chunks can help solve it.  Write down all the steps needed to solve a problem can make a larger problem more manageable.  

Decision Making Skills

• Narrow down your career choices using the four steps in Career Key's High-Quality Decision Making article.
• Identify several decisions you made this week.  For example, what you ate, where you went for entertainment, whether you purchased something, or who you invited to a social event. Record what you thought about these decisions: what were the consequences? Did you make the best choice? Could using a decision-making process help you make a better decision the next time?  Is there a major life event choice you face right now where that process could help? (changing jobs, choosing a college, having a baby, etc.)

Visualization

• Draw a road map from your house to your school or workplace without looking at a map.  Add street names and important landmarks.
• Put together a model, item, or toy using instructions (you may do this already!) Legos, model kits, and DIY craft kits are a few ideas.
• Design the floor of a dream house or apartment, creating a blueprint using grid paper. Each quarter or eighth inch block can be 1 foot. Visualize walking through the house. What are your plans' advantages and disadvantages? Are the bedrooms properly placed away from noise? How is the traffic flow?

Make sure to learn how the careers that interest you require these skills by conducting informational interviews. That will help you focus your energies on building skills around the problems and ideas related to that career. These articles will also help you gather career information:
Learn About Occupations
Learn More about the Jobs that Interest Me
Identify Your Skills

Previous posts in this series:
Part 1: Getting Started with Job Skills: 3 Reasons to be Optimistic
Part 2: Improving (Not So) Basic Skills
Next week: Part 3: Improving Your People Skills

How to Improve Job Skills - Part 2: (Not So) Basic Skills

In part 2 of 6, we’ll talk about ways to strengthen basic job skills – in ways that are relevant to students and adults changing careers.  Before you brush aside “basic skills” as too “basic” for you, take a closer look at them. For example, writing skills means more than just the ability to handwrite a sentence. It includes using the computer to communicate ideas and information.

Download the list of skills and their description in the Foundation Job Skills handout at The Career Key website if you haven’t already.  Our affordable printable e-books “Parent’s Role…” and “Advice and Actions for Smart Career Decisions” contain this handout – your eBookstore purchase help support our public service mission.

In the workplace, people use these skills differently than in school – in ways you may not have thought about. There is more to learn than you might think. If you’re just joining this series, I recommend starting with our optimistic Part 1.

Basic Skills are the first group of Foundation Skills, skills all jobs require in the 21st century. They are (click here for the more complete Foundation Skill descriptions):

Reading

• Read for detail quickly and accurately;
• Find meaning of unknown or technical words and phrases; and
• Use the Internet and computers to find information.

Writing

• Communicate thoughts, ideas, information, and messages in writing – on paper and using a computer;
• Record information completely and accurately;
• Check, edit and revise documents for correct information, grammar, etc.
• Using a computer to communicate information.

Math

• Use numbers, fractions, and percentages to solve practical problems;
• Read tables, diagrams and graphs;
• Use computers to communicate data and ideas.

Speaking

• Organize your thoughts and explain how things work, procedures to follow;
• Speak clearly and use the appropriate tone and level of complexity for your audience;
• Ask questions when needed and answer questions from the audience. 

Listening

• Listen carefully to what someone says and how they say it, to understand the content and the feelings the speaker expresses.
• Respond to what a person says in a way that shows you understand them.

Real-Life Example using all the Basic Skills– Police Officer. 

When called to a domestic violence incident, the officer listens carefully while interviewing witnesses and mediating disputes.  The officer explains to the parties what happens next in the process, especially if someone is arrested or a child is put into protective custody.  The officer records and submits witness statements by laptop computer using the Internet.  The officer can be questioned in court by lawyers and judges about the accuracy of that information.

Math skills come into play especially if the police department uses data-driven policing (see a video here). An officer is asked to gather data (location, type of incident, etc.) that is then used to make a graph or visual used to find relationships between types of crimes and location. An officer could be asked to interpret that data. Officers also use math skills in accident reconstruction; they measure the accident scene and show visually how the accident likely occurred.

Activities to Strengthen Basic Skills

These activities are a starting place for you - come up with your own that are the most relevant to a career option that interests you.

Reading

• Go to the library and pick a magazine you might not normally read but has an article that interests you. For example, you might not read the Economist or Vanity Fair but you see an article about a type of business or politics that interests you. Read the article carefully, finding words that you don’t know or are uncertain what they mean.  Try to figure out the word's meaning from the surrounding sentences or context. If you need to check your answer, look it up in a dictionary.  You’ll find that most of the time you can figure out a word’s meaning by “reading for meaning.”
• Use an Internet browser to search for a business near you, like a type of restaurant. What search terms work the best in finding a restaurant?  Is there a difference between browsers? (Try Chrome, Safari or Bing) Do quotation marks around words make a difference?
• Practice reading ideas and picturing them in your mind.  The next time you read a story, try drawing pictures of the people and the settings. Try looking up individual houses or condos for sale in your neighborhood on a real estate website. After reading the description, picture the house in your mind without looking through any online photos of it. Go look at the house and see how it differs from what you pictured.  What information was left out of the ad and why?
•  Also try the graph creation exercise listed below for improving math skills. 

Writing

• Create your own front page news article based on an event (real or fiction). Use your favorite newspaper as an example. Write a catchy headline and include photos with captions relevant to the article.
• Go to the Grammar Girl website and read the “Top 5 Tips” box. Have you ever used the wrong word by mistake?  What rules do you have trouble remembering?  Pick one problem you keep having and practice creating sentences that use the words correctly. 

Math

• Learn how to create a graph. Ideally use a software program like Microsoft Word or Google Docs that you would normally be using at work.  Pick a fun subject you’d like to learn more about. For example, what animal moves the fastest? (the cheetah, at 70 mph) Find the speeds of six other animals and create a graph with the data.
• Explore a topic of financial literacy (See www.financiallitnow.org for topics, resources)  Learn how to answer questions, like, if I make a $300 purchase with a credit card with 18% APR interest, how long will it take me to pay of the loan just making a minimum balance payment of $20? (18 months at a total cost of $340)  Can you find a calculator on the Internet that will help you answer that question? 

Speaking

• Practice speaking in front of mirror, where you will see what others see. Notice your facial expressions, posture, eye contact, and gestures. Any interview should be practiced in front of a mirror until your answers become natural and easy.
• Record yourself talking with a friend or giving a presentation. Most cell phones and computers have a way to do this.  When you playback the recording, listen for “you know”, “like” or other mannerisms that are not as professional as you would like. Do you moderate your voice? In making improvements, focus on one thing at time. Practicing in front of a mirror or rehearsing a speech or answer several times will help.

Listening

• Find a partner to help you.  Use active listening skills as your partner describes an emotional situation. Try summarizing and restating to your partner what they said and how they felt, without being judgmental.
• Watch a newscast or television show with your partner.  Afterwards, summarize the plot, describing the major characters and what they did. Ask your partner to critique your summary.

I hope this gives you ideas for creating your own activities to practice these skills, connecting them to the careers that interest you.  Imagine how these skills might be used in a job that interests you. Conduct an informational interview with someone in that career and ask him or her how they use those skills in their work.

Next posts:
Part 3 of 6: Improving Your Thinking Skills…
Part 4: Improving Your People Skills

Previous post:
Improving Job Skills, Part 1 of 6: 3 Reasons to be Optimistic

How to Improve Job Skills - Part 1 of 6: 3 Reasons to be Optimistic and Get Started

How strong is your foundation?

This 6-post blog series will help you improve and strengthen Foundation Job Skills.  Whether you are just starting to explore your first career or an adult changing careers, all jobs require the 17 Foundation Skills (free download for non-commercial use*).  In the series, one blog post will cover each of the four groups of Foundation Skills, recommending free or low-cost activities to strengthen them:

- Basic Skills;

- Thinking Skills;

- People Skills; and

- Personal Qualities.

Look at each Foundation Skill – do you think they are accurate? How would you rate yourself for that skill? (Compare yourself to others of the same age)  How does someone use that skill in a career you’re considering?

Start thinking about Foundation Skills, how you can improve yours and show an employer you have them. By the end of this blog series, you’ll also be able to identify your motivated skills, those you enjoy using most, and how to choose a career that makes the most of them.

Even if you have little job experience or have been under-employed, you’ll be surprised how adding to and improving your skills result in a big payoff.

3 Reasons to be Optimistic

1. People want to help you. Family, teachers, counselors, community volunteers, religious leaders, and workers want to help. You just need to ask.  Ask them about their jobs, the skills they use, and people they know.  If you don’t ask, no one can help you.

2. Learning requires action – and the good news is taking action is under your control. If you don’t do anything, you won’t improve and nothing will change.

3. Each activity you do, each week, you will improve.  You will feel more confident and have something to show for your work.

In case you need more motivation to improve your skills, take a look at median pay for these occupations with different skill levels:

Unskilled 

(High School Diploma or Less)

Amusement & Recreation Attendant $18,650

Cashier $18,820

Food Service Workers $19,270

Driver/Sales Worker $22,770

Medium Skilled 

(on the job training, vocational school or associate’s degree)

Acute Care Nurses  $65,950

Barbers $24,190

Chefs, Head Cooks $42,350

Diagnostic Medical Sonographers  $65,210

Plumbers  $47,750

Source: O*NET Job Zones 1, 3 data, 2012

I could list pay for highly skilled jobs but you get the picture.  It doesn’t take a huge jump in education and skills to make a big difference in wages.

Up Next Week... Part 2: (Not So) Basic Skills.  Practical ways to improve your Reading, Writing, Mathematics, Speaking and Listening Skills.
Part 3: Improving Your Thinking Skills
Part 4: Improving Your People Skills

*If you would like to purchase a license to use the Foundation Job Skills commercially (or financially support our public service work), visit our eBookstore to purchase these handouts and e-books you can print:

Advice and Actions for Making Smart Career Decisions; and 

How Parents Can Help Their Children's Career Development

College and Career Success: Is Your State a Leader or Laggard?

Promising careers require some post-high school training and education; students and parents need to be educated consumers. While there is a lot of criticism about graduation rates and unsavory recruitment practices at for-profit colleges, there is plenty of criticism to go around for public colleges' performance.

The U.S. Chamber of Commerce's Institute for a Competitive Workforce (ICW) just released its "Leaders and Laggards" State-by-State Report Card on Public Postsecondary Education.  Be sure to click on your state's individual report card and overall recommendations.

You can see a summary of findings on the Career Tech Blog - these are the three that stuck out the most to me:

"Four-Year Completion Rates
In most states, only half of students at four-year public colleges complete a degree, in 17 states, less than half of all first-time bachelors-seeking students complete a degree within six years";

"Two-Year Completion Rates
...more than half of states have a two-year completion rate at or below 25 percent"..: and

"Linking Postsecondary Data to Labor Market
Only 22 states have systems in place to track the success of graduates once they enter the labor force and to make those data public..."


While others focus on big-picture, long-term, bureaucratic change (good luck!), I'm more focused on how we can help individual students, parents, and counselors improve their chances of success now. The best practical takeaway from this report is for students and parents to learn their state's strengths and weaknesses in providing education. If nothing else, you'll know what to look for and avoid, and what to expect as far as your state's performance. And when you go through the process of choosing a school or program, you'll know to ask for more information about graduation rates and support for students looking for a job post-graduation.

I don't know that I've given up on government for problem-solving (or trust the for-profit sector to do it either) - but it's clear to me that if you are or have a child in secondary school or college right now, it's up to you to help yourself choose a career or college major you won't regret. Gathering the best quality information you can is part of making good decisions.

Career Clusters, Career Pathways & Our Updated E-Book

"5 Steps to Choosing a Career Cluster, Field, or Pathway" has just been updated. It includes the most recent updates to The Career Key test and the most recent assignments of Career Clusters and Career Pathways found on O*NET OnLine.

Found in our eBookstore, "5 Steps" costs $9.95 with a special discount for purchasing both the Career Key test and the e-Book together.

Career Key's approach is to use its valid assessment of Holland's six personality types to match students to occupations, then to the clusters and pathways related to those occupations.

Our e-book is the only one that matches students' interests in this way. We also have a free online article called "Choosing a Career Cluster, Field or Pathway" with a free downloadable Career Key Map of the 16 Career Clusters.

The 16 Career Clusters and 79 Career Pathways are not organized by interests (but by industries and required skills, knowledge). So it's important to give students a scientifically valid way to match their interests to occupations within those clusters and pathways.

I uploaded to YouTube a video overview of Career Key's Career Clusters and Career Pathways resources, including the new version of the e-book.



If you are interested in Career Clusters and Career Pathways, you might read these related blog posts:
Career Clusters Interest Survey Validity Questioned by Study
NCDA Article on Using Interests to Organize Matching College Majors, Career Clusters and Pathways
NCDA (National Career Development Association)

Please see the related press release, "Career Key's Updated e-Book Enables Students to Choose the Best Career Cluster and Career Pathway."

Excellent Review for Career Key E-Book "Match Up! Your Personality to College Majors"

Choosing a college major? "Match Up! Your Personality to College Majors"(Canadian link), a popular Career Key® and Career Key Canada e-book, will help you make smart career and college major choices. Thanks to an excellent review from National Career Development Association President, Dr. Debra Osborn, you can be confident of our e-book's quality and helpfulness. 

The American Counseling Association just published Dr. Osborn's review in its July 2011 issue of Counseling Today.  Click on this link to see her Match Up! review at our website.

According to Dr. Osborn, 

“Match Up! will be of great use to students and counselors who quickly need a list of options related to personality.” 

She also found “the e-book makes reading not only easy and enjoyable but reader-centered.” She continues...

"The authors state that their goal is to “help young people and adults make the best career and educational decisions possible.” Jones and Jones have created an interactive book that provides a strong framework for accomplishing this goal. I wholeheartedly recommend this book for busy school counselors, and others who work with adolescents and young adults and have that same goal. It is a great resource that provides solid information necessary for making effective career decisions."

 In “Match Up!” readers see:

• Which majors fit their personality, 
• A description of each major,
• Related occupations, and
• How to find colleges that offer those majors.

 “Match Up! Your Personality to College Majors” contains over 1,400 college majors in the U.S. and Canada. It is available for sale in the Career Key eBookstore: Adobe® PDF, 343 pages, US $14.95, 2011. There is a special discount when you purchase both The Career Key test and the "Match Up!" e-book together.  For information on group discounts, please contact me.

More information...

“Match Up!”, by Dr. Lawrence K. Jones, NCC and Juliet Wehr Jones, J.D., GCDF, is the first publication to show students and adults returning to school all college majors matching their Holland personality types.  All of the majors (1400+) currently used by the U.S. Department of Education (and Canada) were scientifically analyzed and organized according to the Holland personality types.  Studies show that the closer the personality-major match, the more likely students will earn good grades, persist, and graduate on time.

Top 4 Free Career Development Downloads from Career Key and Career Key Canada

Looking for free, high quality career development resources for yourself or a group?  This is the first in a 4 part series highlighting Career Key's most popular, low-cost downloads and articles. Some you may already know about - others may be new to you. First, a little Q & A:

Why do we do we charge so little? We want to make professional-quality career development available to everyone. Reading Career Key author Lawrence K. Jones's personal story, our mission, and our donations to charity give a little context.

Why isn’t everything free, like The Career Key test, Career Key Canada test, and Match Up! to College Majors? We need to support our websites and we decided:

• not to show ads,
• not to mine/sell your personal data (via registration requirement), and
• to subsidize and offer counselors & non-profits low cost group discounts for scientifically valid career assessments and ePublications.

Crazy? Maybe. But retiring in the Bahamas was never our goal...

Here are Career Key and Career Key Canada’s websites’ top 4 most popular free downloads - and where you can find them. Please link to them (without framing) and share the links with others!

1.  “Foundation Skills - Job Skills all Workers Need for the 21st Century”
Foundation Job Skills at The Career Key website
Foundation Job Skills at The Career Key Canada website
Good for: individuals, discussion groups, workshops, classrooms
PDF, free for non-commercial use.  If you want to purchase a license to make copies (and help support us), go to our eBookstore and pay only $5.95 to make 25 copies of “Advice and Actions for Making Smart Career Decisions” - a 25 page collection of our most popular web articles, including this “Foundation Skills” handout.


2.  Choosing a College Major Based on Your Personality: What does the research say? (Canadian version)Describes Holland's Theory of Career Choice, the supporting research for using it to choose a college major, and 5 strategies for making a good college major match.
Good for: students, parents, counselors and educators
Find the article here:
Choosing a College Major at The Career Key website
Choosing a College Major in Canada at The Career Key Canada website

3.  Choosing a Career Cluster, Field, or Pathways?  Download our free, Career Key Career Clusters and Career Pathways Map. You can use it to match your Holland personality with Career Clusters and Pathways.
Good for: students, parents, school counselors, and educators
Find the PDF and the "Choose a Career Cluster, Field or Pathway" article at The Career Key website

4.  Guide to Using The Career Key to Meet the ASCA (American School Counselors Association) National Model Competencies
Good for: school counselors interested in affordable ways to fulfill student competencies in career development (part of the ASCA National Model).
Find the article at The Career Key website
Find the article at The Career Key Canada website

Next post.... Our top free Holland personality match website articles...

Choosing a College Major Based on Your Personality

                                                          
Deciding on a college major, training program, or career cluster/career pathway? Or know someone who is? Please check out and share with others our new free PDF e-book called "Choosing a College Major Based on Your Personality: what does the research say?" by Career Key author Lawrence K. Jones, Ph.D., NCC.  For more visual overview of the e-book, I just posted the above on YouTube and this slideshow on Slideshare:

Choose a College Major That Fits Your Personality

View more presentations from Juliet Jones, GCDF, J.D..

To read and share the press release that just went out, visit this college majors news from PRWeb.

The e-book briefly explains the research investigating the match between personality and college majors. Then it gives students, parents, and adults changing careers practical advice for taking advantage of the research.

Counselors and educators will also be interested in the research findings - to enhance their programs helping people achieve success in college.

Whew!  This has been a lot of work but worth it . . .  Tell me what you think about this new e-book report - we're looking forward to feedback.

Focus on What Career Interventions Work at CANNEXUS 2010

One of our scientifically valid assessments, The Career Decision Profile, will be in the spotlight at January's CANNEXUS 2010, the premier national career development conference in Canada. "Measuring the Impact of Career Interventions: How Do You Know It Works?" is especially relevant given this challenging budget environment. Every dollar has to demonstrate results.

Felicity Morgan and Joan McCurdy-Meyers from the University of Toronto Mississauga Career Centre will be presenting at 10 a.m. on Tuesday morning (Jan. 26) of the conference. I took the liberty of quoting the abstract below from the preliminary programme:

Measuring the Impact of Career Interventions:
How Do You Know It Works?
Career counsellors have developed many different types of interventions to assist their populations. Most of us check in with our clients as to their satisfaction with our work, but do we fully measure what impact our interventions have?

The University of Toronto Mississauga Career Centre has undertaken a multi-year project to measure the impact of our career planning workshops beyond the post workshop evaluation form. Using the Career Decision Profile and other measures, we’re analyzing what effect our workshops might be having, examining results for statistical significance and effecting changes to our interventions along the way.

Our session will explain the process we’ve gone through, the positives and the negatives, how we think we’ve benefited and some possible next steps.

I am also giving a presentation at CANNEXUS 2010 - the subject of a different post. Early Bird conference registration rates end on November 15 so make sure to register soon!

Career Counseling in Workforce Development is Cost-Effective. Who Knew? We did.

Linking the terms cost-effective and workforce development (or any government enterprise) is a risky business these days - but I'm going to go out on limb here because I'm armed with "think tank" report! Earlier this year, The Brookings Institution issued a report on how to make U.S. workforce development more cost-effective, focusing on One-Stop career centers. Among the conclusions:

One main ingredient to getting job seekers reemployed quickly in training programs giving a “high return” (in salary, benefits, skills) is:

Expanding assessment and counseling for potential trainees.

The Career Key has been an important contributor to assessment and counseling for over 20 years (10+ years online) so this conclusion is, frankly, no surprise to us or other professional career and school counselors.

For example, what do we know for sure in the health care debate? Incentives, incentives, incentives. If you don’t change them, people’s behavior will not change either. So it goes in workforce development. If you are evaluated on how many clients you see a day, the focus will be on quantity, not quality. So give counselors the time and tools to do their jobs and the long-term rewards (and taxpayer savings) will come.

Whew. Off my soapbox now.

Because of our public service mission, we offer the most high-quality, easy to use, affordable resources for workforce development. Workforce boards, agencies, and comparable nonprofits link to us and make group discount purchases from all over the country.

I decided to put together answers to the most common questions about The Career Key I get from Workforce Development professionals:

Does The Career Key test measure aptitude?
No, we offer a scientifically valid interest inventory based on Holland’s Theory of Career Choice, the most respected and widely used career theory in career counseling. We were the first to offer a scientifically valid career test on the Internet in 1997 and we remain one of the few.


What if our funding grant requires testing for aptitude and interests?
We are unaware of any one scientifically valid assessment measuring interests AND aptitude. (Please let us know if you find one). We recommend taking advantage of our group discounts (see below) to purchase our scientifically valid interest inventory and find a separate aptitude test that meets your agency’s needs.

What makes The Career Key different than other interest-based career tests?

• scientifically validity
  
• faster to complete than other comparable measures
• the most affordable of comparable measures
  
• our unique classification system for matching occupations makes it easier to explore more job and education options (250+ careers with a broad range of skill and education levels)
  
• comprehensive, accurate information about each occupation from the OOH
• we are the first and only scientifically valid Holland measure to match test results to all 1,400+ college majors, training and instructional programs in the U.S. See our new eBook The Education Key,
• we are the first and only Holland measure to match test results to the DOE's Career Clusters and Pathways. See our new Career Clusters and Career Pathways eBook.

What if we don’t have Internet or computer access?
We offer a self-scoring, paper/pencil version of The Career Key test (see prices below). And for no extra charge your clients can use their test results at any Internet connected computer (home, public library) to explore more matching careers and career information at our free online article “Match Your Personality with Careers.”

How much does The Career Key cost?
Our website of professional quality career counseling articles: free – no license fee or registration required. We do not show ads or any kind of paid links or sponsorships.
Group discounts for tests and eBooks:
The Career Key test:

• online ($1 each when at least 30 are purchased)
• self-scoring, paper/pencil version (50 cents each when you purchase a license to print/make copies of 25)
  

The Career Decision Profile: (same paper/pencil price as The Career Key test)

Popular eBooks with content found nowhere else:
The Education Key: Choosing the Right College Major, Training or Instructional Program eBook ($3 each when at least 5 are purchased)
5 Steps to Choosing the Right Career Cluster, Field or Pathway ($3 each when at least 5 are purchased)


Why shouldn’t I use the free O*Net Interest Profiler for measuring interests?
At $1 per test taking through our group discount, there is no excuse to use a free, invalid test like the O*Net IP. Please keep in mind that:
"Counselors [shall] carefully consider the validity, reliability, psychometric limitations, and appropriateness of instruments when selecting tests for use in a given situation or with a particular client." -- American Counseling Association's Code of Ethics and Standards of Practice
We love and recommend so many other free government resources like our favorite, The Occupational Outlook Handbook.


How can I afford (professionally and financially) to take a risk on trying The Career Key in my well-intentioned but rigid bureaucracy?
We can offer you a free trial, provide you with copies of and citations to independent research studies, and a list of groups and institutions nationwide that use our resources.

Please email me at julietjones at careerkey.biz. And if you mention this blog post, I'll email you a free copy of the newly revised professional Career Key Manual, a $14.95 value. You can see our free abbreviated online version at our website here.

The Best Way to Choose a College Major or Training Program

There are a lot of websites that talk about choosing a college major and tell you what to major in. But The Career Key is the only website to offer majors advice based on solid science and independent research proven to lead to a successful education decision. We just launched the most comprehensive resource out there - and it's affordable and easy to use.

Why does The Career Key offer the best way to choose a college major or post secondary program? Unlike other approaches it:

1. Uses a scientifically valid career test to match your interests and personality with majors and training programs;
2. Offers you the most education choices (all of the 1,400+ college majors and training programs listed by the U.S. and Canadian governments);
3. Shows you careers related to educational programs that match your personality;
4. Shows you accurate, comprehensive, up to date information about each career;
5. Organizes all the programs and careers in a unique way developed by recognized vocational expert Dr. Lawrence K. Jones that is easy to explore; and
6. Links you to a description of each major and program that interests you.
7. All this information only costs $14.50 when you purchase the eBook, The Education Key: Choosing the Right College Major, Training, or Instructional Program, and The Career Key test together. And we offer a special, affordable group discount for both.
   

To learn more, read the full "Choosing a College Major, Training, or Instructional Program" article at The Career Key website and visit our eBookstore.

But don’t take our word for it. Independent published research with over 130,000 students at 112 colleges and universities link college success (higher GPA, increased graduation rate, and higher post graduation earnings) to matching one’s Holland personality to majors. Download our Summer 2009 newsletter to see the studies and links to them.

And last but not least, we are the only career guidance company to donate 10% of our sales to charity. Learn more by clicking on Donations at Quick Links on The Career Key home page.

I know I am being majorly guilty (pun intended) of self-congratulations here - but it's hard to not be proud when you offer such a high quality, unique, and affordable product that does good in the world.

Please spread the word to friends and colleagues because we do not do direct advertising or onsite ads (we give money to charity instead).

Thanks to iPhoto for the great photo above.

Using Your Interests to Choose the Right Career Clusters and Career Pathways

Are you a student about to choose a career cluster, career field, or career pathway? Do you want to know how the 16 career clusters and 81 career pathways are related to your interests and what you want to study in school?

Are you a counselor or parent looking for an affordable, scientifically valid assessment that will help students make a good choice?

The Career Key is proud to announce the release of the first and only resource to match the results of a valid measure of Holland’s 6 personality types with the U.S. Department of Education’s 16 career clusters, fields, and 81 career pathways.

Please read more about this new affordable ePublication (PDF) in our eBookstore:
5 Steps to Choosing the Right Career Cluster, Field, or Pathway.

You can also see a preview at our website article, "Choosing a Career Cluster, Field, or Pathway."

Finally, we created a RIASEC/Career Key map of Career Clusters and Career Pathways - the first of its kind. It's included in our website article.

These are the product of years of research. When used with The Career Key test, 5 Steps is the first and only resource to,

• Be based on a scientifically valid career test of the Holland personality types;
• Explain, in clear language, the meaning of the Career Clusters and Pathways;
• Match the results of the career test to promising jobs;
• Identify the career clusters, pathways, or fields likely to prepare you for them; and
• Lead you step-by-step to making a good decision – a method that is simple and based on sound scientific practice.

You can purchase an individual copy for $8.95 or add The Career Key test for a total of $14.50 - a 23% savings.

Like all of our popular ePublications, we offer a substantial group discount to enable counselors, non-profits and educators to use our high quality career guidance products. Using our $1 per test group discount and this ePublication ($3 each copy when you purchase at least 5); you can administer both for only $4 per student.

And we are the only career guidance company to donate 10% of our website sales to charity. Learn more by clicking on "Profits and Donations" at our Take the Test page and reading about our public service mission.

To evaluate this ePublication (or any other) before making a group discount purchase, please email me at julietjones at careerkey.biz. I'd love to hear from you. Besides, it's pretty scary to be excited about Career Clusters unless you can share it with someone...

Increase Your Chances of Keeping your Salary Post Layoff

Want to land on your feet post-layoff? You might want to take the "lessons learned" approach to some new sobering statistics. According to new research discussed in this New York Times article, many laid off workers take years to recover and get back to their previous salary and most, on average, will not return to their pre-layoff incomes.

This new working paper by Columbia University economist Till von Wachter and two other economists found that from 1984 to 2004:

• most workers do not return to their pre-layoff salary within 15 to 20 years;
  
• starting over with a new employer and/or a new industry reduces your salary;
• largest long-term income losses happened to those with the longest tenures at their previous employers;
  
• stability at a company may lead to over-specialization of skills, making it less likely those skills can transfer to another company;
  
• workers who are laid off are more likely to be laid off again;
• older workers suffer more income decline than younger workers;
• workers with college degrees do slightly better than those without them.

These statistics don't apply to everyone - the research was done with companies laying off at least 30% of their workforce and the laid-off workers had been with the employer at least 3 years. And most employees were men. I would also say that this research included more of the old style, cradle to grave type of career paths that no longer exist (except in government, perhaps).

What can we learn? It's a reminder that getting too comfortable in your career can damage your ability to survive a layoff with your income level intact.

Our article "The Free Agent Outlook on Work" has a number of suggestions on how to avoid, when possible, the outcomes described in this research. I also wrote a blog series earlier this year on each of the 6 principles guiding the Free Agent Worker. And finally, a few more ideas:

• avoid too much specialization, locking yourself into work with one employer;
• continue updating your education throughout your career; even if it's part-time; and
  
• take advantage of employer-provided training.