Happy New Year from Career Key! What's next in our social media this year - a more personal approach that shows how our family's values influence Career Key's approach to career guidance.
Over the last couple of months, I read some excellent books, talked with customers, and Dr. Jones and I had some strategic planning meetings. Insights from these will help focus us on what's important and better ways to help our visitors, customers, and licensees.
I've got a fresh approach to blogging and social media that I'm excited about. It includes using an editorial calendar so I can better plan research projects and posts. Also, I will try to show more of our unique voice based our family's approach to life and work.
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| Dr. Jones showing off Career Key's new mobile site on his new iPhone to my brother Mark. |
We are a family-run business. Career Key's author Dr. Jones is my father and my mother, Jeanine Wehr Jones, is a big influence on us all. I changed careers in 2006 from practicing labor and employment law to career counseling and helping manage Career Key, becoming certified as a Global Career Development Facilitator in 2010.
How Career Key approaches career development and our business/philanthropy is greatly influenced by our values:
- Science-based decision making;
- Integrity and honesty;
- Hard work, but balance;
- Optimism;
- Financial conservatism;
- Education;
- Loyalty to one's family and community;
- Healthy lifestyle that reduces stress; and
- Improving access to professional career counseling (national and international).
Hopefully these come across on our websites and social media now - but I'll be working on making that more transparent over the year. We'd love to hear from you on Career Key's social media channels, including following this blog:
Facebook - CareerKey
Google+ - The Career Key
We appreciate your support and look forward to the new year!
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